Friday, December 23, 2016

Calm Journalism for Hysterical Times


By Joe Smyth, INI board chair

Journalist Tom Rosenstiel has produced a very useful article about how journalists should conduct themselves in a harshly divided nation in which all institutions --- including journalism --- are under attack.


Mr. Rosenstiel stresses the need for us to do our reporting with transparency.  I love his suggestion that some stories should have a accompanied box that answers five questions:  What is new about this story?  What is the evidence?  Who are the sources?  What proof do they offer?  What is still missing or unknown?

He calls for journalists to do a better job of labeling news, opinions and analysis.  The old practice of having certain pages for news and other pages for opinion no longer works. With the internet, the labels need to be embedded in each story.

As watchdogs of the public interest “we need journalists to watch for public malfeasance, stealing, corruption, law breaking, private enrichment, rewarding friends, and abuse of power,” Mr. Rosenstiel writes, adding that “abuse of power in not a partisan or ideological issue”.  But he cautions that journalists should “cover what is important, not bark at every car.”

Perhaps his most important advice is that journalists need to keep their cool.  “Becoming hyperventilated plays into the hands of politicians who want to disarm and weaken the press by dismissing them as the opposition.”  So, stay calm, write calmly, and avoid angry, harsh or arrogant tones.

“Objectivity in news never meant neutrality” is one of the few statements in Mr. Rosenstiel’s article with which I might quarrel.  My view is that journalists must remain impartial in their quest for truth.  That’s why INI has opinions pages that focus on the communities views rather than promoting our own opinions. Our role is similar to that of the moderator at a candidates night; how can we trust a moderator who takes sides?

The purposeful neutrality of INI’s journalists has earned us the trust of our communities. Even in hysterical times, let’s continue to uphold our standards.



Holiday Greetings

Fellow INI Associates,

As we approach this special holiday season, our board of directors and I would like to wish you and your family the very best and ask that you be safe if you're traveling during this time. 

We'd also like to thank you from the bottom of our hearts for all you've done this past year, your continued dedication to our company's cause, and your personal contribution to our success.  We know we couldn't have met the goals and objectives we did without such a super group of hardworking people who believe in our values and practice them each and every day! 

So, take some extra time with your family and friends this next week to let them know you love them, enjoy life a little AND relax....you deserve it! 

Happy holidays!


Ed Dulin & INI Board of Directors 

Tuesday, December 20, 2016

January Birthdays

1/1 AbuGour ElToum Valley Printing
1/3 Cathy DiMaio Delaware State News
1/4 Tavaris Johnson Valley Printing
1/5 Stephanie Thomas Valley Printing
1/5 Arianna Grainey East Valley
1/7 Philip Bisesi Valley Printing
1/7 Jan-Dhu McKinney North Valley
1/8 Tyrell Sullivan Delaware Printing 
1/11 Deborah Richardson East Valley
1/13 Yvonne Kirksey Delaware State News
1/14 Jasper Purnell Delaware Printing 
1/16 David Rehkamp Delaware Printing 
1/16 Jessica Medina-Serna Valley Printing
1/18 Sandra Stokes The Banner
1/18 Frank Dias West Valley
1/18 Cathy Koyanagi Salisbury Independent
1/19 Duane Clark West Valley
1/19 Shelly Brooks West Valley
1/22 Donny Jacobs Valley Printing
1/22 Debbie Kelly West Valley
1/24 Vernon Bailey Delaware Printing 
1/25 Sharon Harvey Delaware State News
1/31 Alfred Harding Delaware Printing 

January Anniversaries

1/1 57 YRS Joel Smyth Chairman
1/5 8 YRS Duane Clark West Valley
1/6 13 YRS Dianna Sellers Delaware State News
1/8 4 YRS Cynthia Paquette Delaware State News
1/10 6 YRS Norman Ross Delaware Printing
1/12 2 YRS Wanda Mazza-James Delaware State News
1/13 20 YRS Judith Sheedy Okeechobee News
1/15 20 YRS Robert Martin Valley Printing
1/20 6 YRS Tamara Kelly Okeechobee News
1/21 3 YRS Cecilia Chan West Valley
1/26 8 YRS Scherie Drzymalski Corporate Services

This Bud's For ......................

A special Bud goes out to Marc Tropio ...

For recently assisting the entire Arizona group through some exasperating technical issues. Marc's expertise and knowledge of our equipment here in Arizona was of tremendous value in assisting Dash2 in getting the Arizona group back up and running during the recent server transition in Delaware. Marc jumped in to help all the offices -- Valley, Sun City and Apache Junction -- and on behalf of all our group's team members, we THANK YOU!

Bret McKeand

Arizona President

Wednesday, December 14, 2016

New Project Looks at the Biggest Stories from the Smallest Newspapers

By Kristen Hare  December 7, 2016

Every year, Nigel Jaquiss gets calls from college students who want to talk to him about his Pulitzer Prize for their class projects.

It's been more than a decade since he won the Pulitzer for Investigative Reporting, but he likes that people are still interested.

So when University of Missouri senior Kelsi Anderson called, Jaquiss shared the story of his reporting with her, like he always does. But Anderson went much deeper.

They spoke for an hour and a half. She had detailed, tough questions. She was diligent with fact checks. She produced a podcast. She wrote a Q&A. And she spent time on something many students often gloss over — the impact of Jaquiss' work on the community.

Anderson's work is part of a larger project that launched Tuesday by a class of senior journalism students at Mizzou. "No Small Pulitzer" looks into 17 Pulitzer wins by newspapers with a circulation of 100,000 or less in the last 25 years. The students spent the semester on the project, and some of what they found surprised them, including:

  •  The digital revolution hasn't changed all that much about really good journalism.
  •  Pulitzer winners are pretty normal folks.
  • You can do big things at small places.
Digital hasn't changed everything

Jacqui Banaszynski, a professor, Pulitzer-winner and a Poynter editing fellow, knows her students are entering a different era of journalism, and she wants them to see the possibilities in front of them, as well as the challenges.

 So at the start of class, she split her 11 students into groups and offered them three ideas for a class project: reporting hidden stories, the press and presidential politics, and, in time for the Pulitzer Prizes' 100th year, what journalists can learn from past winners.

The class picked the Pulitzer theme, then they got more specific. They decided to stay within the digital age, so they went back as far as 1991. And they looked into the work of smaller newsrooms, limiting winners to circulation of 100,000 or less at the time of the win.

They started with a spreadsheet, said student and project leader Anne Marie Hankins, and went through every winner of every year to find their sources. Everyone signed up to interview winners, and each member took on a role in shaping the project as a whole, from design to storytelling to social promotion.

But one of the big lessons they learned is also one of the oldest.

"After talking to these people, I think a lot of us realized a lot of the principles and processes that make up great work remain exactly the same as before the internet came about," Hankins said.

"Good journalism has been good journalism and it will be good journalism," Anderson agreed. "That idea hasn't changed, but the way that we get that to the community has changed."

In 2004, while Jaquiss was working on an investigation into a former governor's sexual abuse of a minor, he learned that the person he was investigating was going to the Oregonian to confess. This happened on a Thursday, but Willamette Week only publishes on Wednesdays. For the first time, Willamette Week decided to publish breaking news online.

The internet helped Willamette Week break the story he'd been working on, and he was the first investigative reporting winner to win for a story first published online.

The digital era has also helped smaller places get bigger audiences, said student Thomas Friestad. Stories that resonate within a specific community, such as The Colorado Springs Gazette's coverage of veterans, also resonate in other communities.

"Regardless of the fact that we're very much into the digital age of journalism, if you really dig down deep and look at any project, the process and the skills, really everything, you dig down to it, it's all the same," said student Jacob Scholl.

Small market, big impact

Another lesson the class learned, Banaszynski said, "masthead is not destiny."

"This kind of work still makes a difference, and it probably makes a more tangible difference in smaller communities," she said. "I really wanted them to see that the work that you do is essential to these communities, but you need to honor the story that you find where you find it."

Friestad, who hopes to move back home to the Washington, D.C. area and cover politics, got that message. Now, he said, he'll be much more willing to accept a job at a smaller publication.

Sean Roberts already knew the value of a local paper. She's from Liberty, Missouri, and while no one at the Liberty Tribune has won a Pulitzer yet, she grew up delivering the newspaper and seeing what it meant to the community.

For her, the project was a lesson in what a small group of people can do together when they're excited about the same thing. They learn from each other. They bring out each other's strengths. That, she said, will benefit all of them as they move into their careers, most likely in smaller publications.

And that work, Hankins said, matters, too, in the communities where it's done. It's valuable to have journalists who live and work there. The work of winners from "No Small Pulitzer" benefits journalism as an industry, too, she said.

"In the wake of such a tumultuous year and a half when the press has become a huge target for people that are unhappy with some of the ways that things are going, I think it's important to remind people of that aspect of journalism."

The surprisingly normal lives of Pulitzer winners

Even though they had a Pulitzer-winner guiding the project, many of the students still felt intimidated about calling winners.

"You think, 'I've got to call this Pulitzer-winner and interview them,'" Anderson said. "Are they gonna think I'm an idiot because I'm a beginning reporter?"

They did not.

The students found that the sources for their project didn't have meetings to plot out Pulitzer projects. They were too busy covering their communities.

"Nobody sets out to win Pulitzers, nobody's like, I'm gonna win a Pulitzer," said student Vera Tan. "Maybe people do at the bigger papers, but in these smaller papers where their main purpose is to inform their local community, all they're doing is just their jobs. They're just wanting to write the stories that need to be told."

Tan helped build the site and, like many in the class, said learning to work as a team was a big takeaway. Many of the students also shared the lessons their subjects shared with them.

Tan spoke with Eli Sanders, a 2012 feature writing winner. He shared something she hasn't heard enough.

"He said he thinks that this culture of social media and instant opining creates the perception that journalists need to have a fully formed opinion about everything at any time," she said.

But we don't have the answers and we shouldn't pretend to, Tan was reminded.

"That's why we're journalists."

Scholl collected the little "aha" moments the students shared throughout the semester in a Storify.

They also spoke about them in class with Banaszynski. This semester, she watched her class learn that Pulitzer-winning journalists are real people who get up and get to work every day.

"They're not riding some winged beast that's labeled 'Pulitzer' and riding around the universe drinking Black Label."

Good news in bad times

One thing really struck Anderson about her hour and a half talk with Jaquiss.

He told her that in 2004, before he wrote his investigation, he felt like he was in a rut at Willamette Week. He had all but decided to leave.

"He worried that he was doing good work but being at a small paper meant it wouldn't be able to have as big of an effect," Anderson said.

Then, his reporting uncovered sexual abuse by the former governor, and his work sent the state into a frenzy. Doing that work changed his mind about where he was.

Today, he's still there.

Journalism students are facing a vastly different landscape than they did even in 2004, when Jaquiss wrote his Pulitzer-winning story. There are less journalists, less jobs.

But there's still a big country full of stories in small- and medium-sized cities, he said. Technology means that the work of those small places can reach much farther and live much longer. And the way that Anderson and her classmates have learned to tell stories, not just through words and images but social media, audio and digital, makes that work more accessible to more people.

"I think it's really helpful for them to understand that you can have an impact at a small publication, that you can produce journalism that makes a difference without having big-city resources," he said. "I think that's a really powerful lesson because it's a pretty dismal time."

The MU class that produced "No Small Pulitzer". (Photo via Jacqui Banaszynski)
(reprinted from the Poynter Institute)


 Kristen Hare covers the media for the Poynter Institute. Her work for Poynter has earned her a Mirror Award nomination. Hare, a graduate of the University of Missouri's School of Journalism, spent 5 years as the Sunday features writer and an assistant editor at the St. Joseph (Missouri) News-Press, and five years as a staff writer covering race, immigration, the census and aging at the St. Louis Beacon. She also spent two years with the Peace Corps in Guyana, South America. Hare and her family live outside Tampa.


Wednesday, December 7, 2016

Welcome Back to Matt Roy


Richard Smith, Surprise Editor,  left, and Steve Burks, page designer, c enter, helped welcome Mat Roy back to INI.

Matt worked for INI several years ago in the News Services department, and later as a news editor. After a few years in other jobs, Matt returned to INI to fill the Sun City West reporter role.

As the main reporter for Sun City West, one of two age-restricted communities where INI has weekly newspapers, Matt will write page 1 issue-oriented stories, gather community news briefs, gather Neighbors section items and take photos.

A chain of small newspapers hits on a formula for growth

Susannah Nesmith, CJR
SECOND-GENERATION NEWSMAN Joe Smyth quietly did something extraordinary 25 years ago—he essentially gave away his family’s chain of small community newspapers.
Smyth, now 75, tells CJR he was trying to protect the newspapers from the prevailing winds of large corporate ownership—as well as from the future decisions of his six children. So he set up a nonprofit to own the chain, guaranteeing the dividend demands of shareholders or high profit-margin expectations of hedge funds would never crimp the journalism.
The nonprofit structure of his company, Independent Newsmedia Inc, allows the company to operate 25 newspapers in smaller communities in Florida, Arizona, Delaware, and Maryland, where it focuses on local news, eschews editorials, and doesn’t endorse political candidates. The formula is working: INI is aggressively expanding, buying four new papers and starting another new one in the last three years, and Smyth expects to take advantage of the fact that venture capital companies, having bought up newspapers to squeeze out profits, will be looking to unload them cheaply in the future. As metro dailies have trimmed their footprints to cut costs, many have abandoned coverage of small towns far from their core circulation. It is in those towns where INI keeps delivering the news.
“What we did is essentially we created a public trust, taking ownership away from the family,” Smyth, says. “The idea came to me when the big, publicly-held companies started buying newspapers. I thought that in the long term that wouldn’t be good for news or the communities they served.”
The nonprofit structure of INI is different from the Poynter Institute-owned Tampa Bay Times, though Smyth said he considered that model as well. Ultimately he worried an institute like Poynter would still have a fiduciary responsibility to its mission and could conceivably decide selling the newspaper would be the best financial decision. Back when Smyth was first considering nonprofit models, he talked to Nelson Poynter, the owner of the Tampa Bay Times who turned it over to the institute.
“I didn’t want there to be any beneficiary,” Smyth explains.
INI is also different from nonprofit news operations like ProPublica, which survive on grants, endowments, and donations. Journalism still has to pay for itself at INI, it just doesn’t have to pay very much to stay afloat. In fact, INI has operated newspapers at a loss when company leaders felt like there was an opportunity to make money down the line.
Smyth says he was also concerned about passing the company his father had started on to his children.
“One of the thoughts I had, with six children, was that it would be very difficult to have a successful family company for another generation,” he says. “Some of them might be competent. Some might not be. Some might want to get their money out. Some might want to continue running the company.”
Smyth says that over the years several families that owned newspapers and were concerned about succession planning had approached him to inquire about his unique business model, but that in the end, none had pursued it because the families would lose control of the company.
One of the things with a company where we have this public trust philosophy is we can operate with lower margins.”
 INI newspapers have continued to serve communities where larger metro dailies used to compete but have now pulled out, places like Okeechobee, Florida. The Palm Beach Post, where I worked in the 1990s, used to periodically send me to Okeechobee to cover big news there, and years earlier the newspaper maintained a bureau in the largely rural county.
When I was there, I was competing with Katrina Elsken, who now runs the Okeechobee News and INI’s other Florida papers, which are all in small towns on the edge of Lake Okeechobee, places the Posthas largely abandoned.
“We say we will give the community the best newspaper it will support, and that’s true,” Elsken tells me. “We don’t need as big a profit as some other media.”
Everyone I spoke to at INI was careful to point out that the newspapers do need to turn a profit—without profits, there’s no money to replace equipment, upgrade websites, or invest for the future.  And when the papers aren’t profitable, cuts have to be made. The Okeechobee News was a daily from 1992 to 2008, but when the economy tanked, the News had to cut its distribution to three times a week. And everyone in the company took a 10 percent pay cut that year.
“We saw newspapers across the country folding,” Elsken says. “But by the time we had to drop down to three times a week, we had a website where we could put out important news. If there’s a big fire, and there’s going to be a lot of smoke on your way home from work, you need to know that right away.”
The News also decided it no longer needed to subscribe to international wire services.
“Our readers can get national and international news elsewhere,” she says. “There are some things we cover that no one else covers. The larger media don’t have reporters in every school board meeting, every county commission meeting here.”
Elsken is somewhat of an authority on one of the big issues facing the communities on the edge of the lake: water pollution. She’s been covering efforts to clean up the lake for 30 years, and her stories reflect that long memory. While communities on the coast often blame releases of water from the lake for pollution of their own waterways, Elsken is quick to point out that the lake, which is polluted with agricultural runoff, is not the only source of downstream pollution. Leaky septic tanks and fertilizer runoff from lawn care in coastal towns is also impacting the waterways. And while legislators have been arguing over where to spend money to control the pollution—which caused an apocalyptic looking algae bloom in a waterway on the coast this year—Elsken pointed out that the millions of dollars already spent haven’t reduced the pollution going into the lake.
Both Smyth and INI CEO Ed Dulin point to Elsken’s work on the water pollution issue as the kind of journalism their papers are able to provide the mostly small communities they serve.
“I watch what other media companies are doing and I just shake my head,” Dulin says. “Our mission is totally different from a Gatehouse or a Gannett. Our mission is journalism. Their mission is all about the bottom line.”
And INI is growing. The company bought four papers in Arizona this year and two and a half years ago started a brand new newspaper, The Salisbury Independent, in Maryland. The weekly made its first profit in September, according to Darel La Prade, INI’s senior vice president. The Salisbury paper competes with Gannett’s Daily Times and DelmarvaNow.com.
“The community was ready for a new newspaper,” La Prade said. “Gannett has a certain brand of journalism that they kind of pride themselves on. We have a different brand of journalism.”
For INI, that means a lot of what La Prade calls “refrigerator news,” stories about the things people in the community are proud of, whether it’s a Habitat for Humanity building blitz or a Jaycees fundraising drive. But The Independent is also tackling tough issues. The paper won a regional public service award this year for its coverage of the opiate epidemic.
Gannett has a certain brand of journalism that they kind of pride themselves on. We have a different brand of journalism.”
 Dulin figures the Salisbury Independent has benefited from cuts by the competition, including layoffs at Gannett last month.
Another way the INI papers are unusual is that none of them have editorial boards or run staff-written editorials. Smyth said the decision to eschew what many papers see as one of their core duties was actually mostly a financial one.
“Our papers have small staffs with limited resources,” he said. “We just don’t have the staff to do editorials well and be out there reporting.”
INI’s tolerance of smaller profit margins—generally between five to 10 percent—means the newspapers aren’t forced to chase every penny. That was one of the reasons the company decided against running some of the more annoying digital ads. In 2014, INI updated all of its websites, dumping an out-of-date and visually confusing web portal in favor of clean and clearly branded sites.
“We didn’t want any of those takeover ads or animated GIFs,” La Prade explained. “We also didn’t go out and seek a lot of syndicated copy. We could have done that with entertainment news or astrology.”
La Prade, who led the redesign, decided INI’s readers could get that kind of content elsewhere. He also dumped the forums aspect of the old portal, instead allowing comments with Facebook logins. The old forums had become pretty awful.
“It was like a shoot-out for trolls,” he said. “It was bloody.”
With lower profit needs, La Prade felt comfortable not pursuing the “reader engagement” that some comment sections have become, the flashiest, and most annoying digital advertisements, or the click-baity syndicated content.
Tom Byrd, publisher of Delaware State News, the chain’s original newspaper, said prioritizing what’s good for the communities INI serves over short-term profits permeates the company.
“One of the things with a company where we have this public trust philosophy is we can operate with lower margins,” he said. “That means there’s a stewardship. What it gives you is a longer term aspect, rather than having to push for short-term results that might be detrimental to the community.”
Smyth said fellow newspaper owners have approached him in the past, asking to be bought by INI, but the company only considers deals like that in its core geographic areas.
Smyth expects the company to continue long after he’s gone. Though he chairs the board, he said he reminds the rest of the board at each yearly meeting that they can vote him off if they want to. He even expects the company to keep growing.

“Our industry is consolidating but our ownership structure should allow us to survive,” he says. “Some of the venture capitalists are trying to get their money out and we’re going to be there buying.”

Reprinted from the Columbia Journalism Review